Los Angeles, CA
Asian@Anderson
Celebrating AAPI Heritage Month at UCLA Anderson
Community, Career, Culture
Jillian Zhang (’25) and Jodi Yip (’25)
Co-Presidents, Asian Management Student Association
UCLA Anderson student leadership is engaging across the campus community and across the globe to celebrate heritage and showcase talent in all industries.
Community Success
Delivering Life-Saving Biotech — in Part, by Magic
UCLA Anderson Student-Led Impact Ventures
What Would Any Parent Do?
UCLA Anderson alumna Jane Zhang’s (’20) otoscope makes telemedicine more accessible
Winning the Game
UCLA Anderson alumnus Eugene Wu’s (’19) passion for esports and gaming paid off
A U.S. Army Dentist Disproves Stereotypes
Jason Kim (’09) Is a Leader for the Millennium
UCLA Anderson’s Stamp of Approval Got Him Through the Door at Disney
An Accessibility Expert Cultivates Allies for a More Inclusive Campus
For UCLA Engineering Alumnus, Pride Is Year-Round
Managing Entertainment Analytics at Google Was a Dream Job
UCLA Anderson FEMBA President Engineers Solutions Like a Concertmaster
What Exploring Mars Can Teach Us about Business and Ourselves
Is Sexism in Medicine a Well-Kept Secret?
What Makes L.A. a Great Place to Earn an MBA?
UCLA Anderson Was Always the Top Choice for This CFO
Authentic and Open to New Ways of Working
The First Asian-Inspired Hard Seltzer Is a Sell-Out
Beverage industry professional John Dalsey (’23) and music industry layoff casualty Jeremy Kim, with their friend Brando, an art director, co-founded 하드Nectar Hard Seltzer by scraping together $20,000 and incubating their company in UCLA Anderson’s Venture Accelerator. It was a trial-and-error, seat-of-their-pants enterprise that required soliciting another $100,000 from friends and family. They almost gave up in the face of more than 200 rejections from Los Angeles stores. In desperation, they posted their phone number and a compelling video, and sold out their initial stock before they knew it. Less than four years later, the Asian-inspired canned beverage is sold online and by major retailers in six states — giving the biggest brands a serious run for their money.
Three Days, 300,000 Views
How a trio of millennials started a hard seltzer brand while working full-time jobs
How One Asian Hard Seltzer Brand Took on White Claw
하드Nectar tapped a burgeoning market with lychee, yuzu and a compelling story
하드Nectar Hard Seltzer Almost Failed
It took 11 sleepless months and a viral video to launch the brand