Research
Featured Research
Our renowned faculty conduct research on diverse topics important to the Behavioral Decision Making profession.
Behavioral Decision Making
Behavioral Economics: Are Nudges Cost-Effective?
A team of experts makes the financial case that governments should spend more on nudging
Behavioral Decision Making
In Adversity, Some High Performers Give Up Rather than Dig In
The world of tennis sheds light on a potential downside to office ranking systems
Marketing
Sensitivity to Debt Type Predicts Financial Health
Research reveals that those wary of payday loans tend to manage their finances better
Feature
The Nudge That Sticks: You Are (Not) a Top Performer
Peer ranking might cut dangerous antibiotic overuse
Marketing / Behavioral Decision Making
Thinking Small Could Deliver Bigger Retirement Success for Gig Workers
Daily, weekly and monthly contribution schemes gauge behavior
Marketing
Our Flawed Pursuit of Happiness — and How to Get It Right
New approaches to spending and time-management examine how our actions do or don’t influence our level of satisfaction